Customer Experience Platform

Building Customers For Life

salesEQUITY is the FIRST Customer Experience platform that measures complex Business-to-Business relationships and exposes the blind spots or “at risk” accounts as well as identifies cross-selling/up-selling opportunities.

salesEQUITY assesses the most vital relationship dimensions that impact customer behavior and motivation, which ultimately impact customer loyalty and tenure. Unlike customer satisfaction surveys or net promoter scores, our platform creates a 360-degree view of your customer relationships by measuring customer and seller perception to provide intimate big data that truly delivers the Voice of the Customer.

And rather than just take a measurement, our analytics digs deeper to identify what actions that need to happen in order for you and your team to become “Trusted Advisors.”

We drive data into action and helping you deliver exactly what your customer wants and needs.

Our Customer Experience Platform

Offers everything you need to understand accurately how your customers feel about their business relationship. Our platform is built for every organizational level of your business, and capable of integrating with your CRM or BI tools.


Our unique algorithms and methodology create relevant customer loyalty scores and assessments of relationship dimensions that are responsible for changing retention rates and revenue streams.


Our patented scoring methodology generates relationship gap analysis that identifies potential customer churn and cross-selling and upselling opportunities.


Our virtual coaching offers proven tactics for improving relationship dimensions that impact customer relationships and sales performance.

trusted advisors

VIDEO: Do You Matter?

Do you matter to your customers? Do they consider you their Trusted Advisor or are you just another Transactional Vendor? Find out the difference.

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sales coaching

VIDEO: Becoming A Value Creator

Strengthen your B2B relationships! Learn how to create value for your customers and become their Trusted Advisor.

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B2B trusted advisor

VIDEO: Meet Tom

Find out how Tom, a typical B2B salesperson can succeed in becoming a Trusted Advisor that builds customer loyalty.

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  • Tim Small, Managing Director, Compass UK

    My only regret is that I didn't have access to salesEQUITY months ago when I started this job. It would have transformed my first year’s client service priorities and enabled me to address urgent issues head on."  

Make sure each of your customers become a customer for life.

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